Want to know how to make users happy?


Zig Ziglar, an American Author, Salesman, and motivational speaker speaks on customer complaints, and how they benefit businesses.“Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business”.Every Industry like Education, Banking and Finance, Information Technology, E-Commerce, etc works to satisfy users. A successful business always works on customer complaints/queries, managing them and providing a speedy solution.


Want to know how to make users happy? Big Brands like Amazon, IRCTC, Uber cabs, and Paytm proved that Complaint Management Apps are one of the key factors in making users happy. Thus giving users confidence a boost and a reason to stay connected with the brand.

Let's go through the benefits of the Complaint Management App to satisfy its users


1-Convenience to register disputes/complaints-24/7 Customer service,” call us” at a Toll-free number, chat online, callbacks by the customer service team, return policy, etc make complaint Management easy and quick. For Example Amazon app for complaint management includes all measures starting from complaint registration to refund of returned parcels.


2-Safety of the user-Complaint Management App gives safety to the user while taking the service. For example, a popular worldwide Uber Cabs freight transport company provides on-trip safety assistance to its users to share safety concerns/Complaints if any, This service is available 30 minutes post-trip completion as well.


3-Improves System- The user is the reason for the improvement of every system. Frank and honest complaints bring miracles in a business. For example, Hyaat Hotel is well known for delivering customer satisfaction. For Example, MC DONALD president and chief executive of McDonald's, Stephen James Easterbrook an American fast food company.says “We’re continuing to evolve our menu in recipe and ingredient changes our customers care about, and we’re engaging more transparently with consumers.” 


4-Lower the cost-.By strategically using logistic costs and lowering complaints through the Complaint management app there is no looking back for this Fashion Hub Myntra. For Example, Mr Mukesh Bansal, Founder of Myntra-Ecommerce Fashion Company says “All of our interaction with users is through Mobile App only”.


Even the Government Company IRCTC (Indian Railway Passengers Indian Railway Catering and Tourism Corporation) completely digitized the Complaint Management System by Launching the Mobile App “Railway Madad” to provide real-time help to passengers' safety and direct calling facility for immediate support. Also, Top Indian Brands like Paytm, Ola Cabs, and Flipkart are growing by providing users with an efficient Complaint Management App.

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